Benefits
- Each beacon relays unique content relevant to its location
- Easily repurpose existing content
- Content personalization based on registration info
- Allows visitors as much or as little information as they choose
- Portable - beacons can be moved and content updated
- OLE can be inserted as part of your existing app
Analytics
- Clicks and interaction per beacon
- Time and length of stay at each beacon
- Attendee interests
- Overall length of stay at venue
- Movement and traffic pattern
- Number of return visitors
Museums
- In-depth information
- Audio tour
- Member incentives
- Notice of upcoming shows
- Language preferences
Trade Shows
- Event registration
- Interactive map
- Personalized experience
- Cross-marketing
- Show survey
Events
- Quick implementation
- Reduce print collateral
- Video greetings or messages
- Special menus
- Notice of upcoming events
Attractions
- Kids' scavenger hunts
- Video tours
- Invitation to demo/performance
- Traffic management
- Incentive for return visit